Image by Alalettre (carried away by the smous attitude !) via Flickr It’s time to discuss the one word that often is the differentiators between great plans and weak ones. I wanted to share a quick story about why I thought of writing this post (maybe it will bring up thoughts you can share as well in comments). After a trip to Miami for a pitch to a client on December 18th, I found myself airport...

Image by Patchattack via Flickr Thought I would start my New Year off by sharing videos as many are planning their Budgets and have to square off in front of the Boss to continue their Social efforts. They take a look at showing the metrics, from a simple, easy to understand method. How does this differ from your metrics, and if so, what KPI’s do you currently use? VN:F [1.7.9_1023]Rating: 0.0/5...

Image by ecstaticist via Flickr So your organization has tasked you with driving leads to generate sales. I know…same old story, no leads from Marketing, no leads from your VP of Sales and the Sales Training was a bunch of Brochures, a website that lacks anything with Lead Magnets (that’s eBooks, Buyers Guides, Research based PDF’s) and a few conversations with the folks who have been...

What Matters Now Thanks to Seth and MarketingProfs for putting out this early thought manual of top leaders and what they are planning on doing in 2010. Seth said, let’s see if we can get this in the hands of 5 million people-so let’s pass this along by ReTweeting and Reposting on your blog. Why do I think you need to download and read this? I live this life, everyday, working my rear end off and...