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ROI=Return on Influence Formula for Social Media

Social Computing

Image by Patchattack via Flickr Thought I would start my New Year off by sharing videos as many are planning their Budgets and have to square off in front of the Boss to continue their Social efforts. They take a look at showing the metrics, from a simple, easy to understand method. How does this [...]

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Lead Generation for Sales using Social Networks

Sales

Image by ecstaticist via Flickr So your organization has tasked you with driving leads to generate sales. I know…same old story, no leads from Marketing, no leads from your VP of Sales and the Sales Training was a bunch of Brochures, a website that lacks anything with Lead Magnets (that’s eBooks, Buyers Guides, Research based [...]

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Tips for 2010 Planning of your Social Life

Social - Company

What Matters Now Thanks to Seth and MarketingProfs for putting out this early thought manual of top leaders and what they are planning on doing in 2010. Seth said, let’s see if we can get this in the hands of 5 million people-so let’s pass this along by ReTweeting and Reposting on your blog. Why [...]

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2010 Social Media Predictions

Lead Generation

Image via Wikipedia As posted in Mashable today…let’s see how this turns out in 2010. 2010 Social Media Influencers – Trend Predictions in 140 Characters, by TrendsSpotting View more documents from Taly Weiss. What would you add to this list that you have seen and plan to see in 2010? Related articles by Zemanta What [...]

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Socialnomics

Business Innovation

Still working on my ROI Social Media Video… just haven’t found the right algorithm yet Related articles by Zemanta Social Media ROI video by Socialnomics (nickburcher.com) In Socialnomics we trust (socialfish.org) FILESHARE: Social Media ROI – Socialnomics by Erik Qualman (graymatterminute.com) Who looks more strange? Geeks using social media or lawyers avoiding social media? (kevin.lexblog.com) [...]

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Radio Show: My Guest appearance with Dr. Amy Vanderbilt

Social - Company

Guest appearance on TrendPOV.com You actually never know who may reach out to you. Amy found me through LinkedIn, after searching through pages of Profiles, to find me (thanks Amy). Her show is very engaging and has an audience that is mainly Executives and C level folks running organizations. Hope you enjoy the show. You [...]

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Radio Show: My Guest appearance talking Facebook

Lead Generation

Image by Anirudh Koul via Flickr Fun Show talking with Bill Boorman and a few other Recruiters on the Facebook Application. Discussed how Recruiters are able to use Facebook, how you engage candidates and gain Fans using tools like Widgetbox as SEO drivers. Related articles by Zemanta Foursquare now live in London! (thenextweb.com) Set Up [...]

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Seth Godin has this one right

Social - Company

Image via Wikipedia Seth has this one right, no doubt Think anyone cares about you in Social? You may want to adjust how you are pushing and not inviting conversation. Its one of the trickiest and easiest things to ignore. Watch the video and give me your thoughts on how your friends, followers and connections [...]

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How Guy Kawasaki Really Tweets

Twitter Power Users

Image by alexdecarvalho via Flickr I figured that many of us on Twitter, all with varying strategies of how to build not only a quality following, but quality content, would benefit from my recent find of this video showing how Guy really uses tools and applications to drive engagement and followers. Not only do you [...]

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Coming out of the Social Media Closet

Featured Articles

Image by kian esquire via Flickr As I come out of the Social Media Closet and talk with some of the more well-known folks who are Social and Community Strategists, I often get asked the question, “why haven’t I heard about you before” or “I never knew you were doing that”. So… I figured it [...]

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