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Jan
3
Dean Holmes

Lead Generation for Sales using Social Networks

Image by ecstaticist via Flickr So your organization has tasked you with driving leads to generate sales. I know…same old story, no leads from Marketing, no leads from your VP of Sales and the Sales Training was a bunch of Brochures, a website that lacks anything with Lead Magnets (that’s eBooks, Buyers Guides, Research based PDF’s) and a few conversations with the folks who have been...
Nov
17
Dean Holmes

Seth Godin has this one right

Image via Wikipedia Seth has this one right, no doubt Think anyone cares about you in Social? You may want to adjust how you are pushing and not inviting conversation. Its one of the trickiest and easiest things to ignore. Watch the video and give me your thoughts on how your friends, followers and connections think about you. So think about this next time you begin a conversation. Related articles...
Nov
4
Dean Holmes

How Guy Kawasaki Really Tweets

Image by alexdecarvalho via Flickr I figured that many of us on Twitter, all with varying strategies of how to build not only a quality following, but quality content, would benefit from my recent find of this video showing how Guy really uses tools and applications to drive engagement and followers. Not only do you get to see how, but you also get to see in great detail, what he uses to get his message...
Oct
23
Dean Holmes

Coming out of the Social Media Closet

Image by kian esquire via Flickr As I come out of the Social Media Closet and talk with some of the more well-known folks who are Social and Community Strategists, I often get asked the question, “why haven’t I heard about you before” or “I never knew you were doing that”. So… I figured it was my time to let you know what I actually do – Social & Community...
Oct
13
Dean Holmes

Is SlideShare the new YouTube?

Image via CrunchBase So often, you hear me talk in details on Social Strategy. Well today, let me share my thoughts on why I believe that slideshare could be the “Business YouTube” to help understand, qualify and deliver what clients and your prospects want, and when they want it. Some of you may already be familiar with the application, and some may not. LinkedIn really brought this platform...
Oct
6
Dean Holmes

A Note to Twitter’s Management Team

Image by Getty Images via Daylife Dear Twitter Management Team: Felt compelled to write today to see if I may provide some help as you may be struggling with the incredible growth you have seen of late. It seems that there is an issue with Twitter. As I see it, you may need to learn some social sharing with your audience, as many of us get little to no feedback, emails, explanations, about anything going...
Oct
3
Dean Holmes

Building Conversations

Image via Wikipedia So you think because you have the ability to hold a conversation in person, on the phone or by email however, when you get onto a Social Network, you seem to lose your noodle. (Don’t fret, your in really good company) Stop shouting, start listening, seems to be a logical place to start, but with whom do you want to listen to? When you signed up for any of the Social Networks...
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